Tuesday, September 8, 2009

Sleep America Partners with Serta for Adopt a Sheep Campaign

Sleep America is excited to be partnering with Serta for their second annual Adopt a Sheep campaign. From Sept. 1 to Oct. 31, Sleep America retail locations will be housing sheep to help benefit the Children’s Miracle Network. The two primary beneficiaries are Phoenix Children’s Hospital and Tucson Medical Center.

Sleep America President Debbie Gaby said, “I love these Serta counting sheep, but I love them even more knowing that every one we adopt out of our stores, directly benefits the children in our hospitals!”

“It is Serta's honor and privilege to partner with Sleep America on this important and worthwhile event. It's not often that we get a chance to make a child's life more bearable and provide a little more happiness in their lives, while they are going through the toughest of times. The funds that will be raised by the 'Adopt A Sheep for Children' Event will hopefully help relieve some of the financial burden the families of these precious children have to bear,” said Steve Feldman, Arizona Serta Sales Rep.

Customers will be able to “adopt” the plush (3/8) Serta Sheep that star in the commercials for a minimum $10 donation. 100% of the proceeds will go directly to the Children’s Miracle Network.

Susan O’Donnell, Children's Miracle Network Coordinator at Phoenix Children's Hospital said, “This is such a great promotion. Not only are the sheep adorable, but the proceeds will benefit some of Arizona's youngest patients. We are extremely grateful to Sleep America for thinking of us and for creating this amazing opportunity.”

Sleep America is the largest mattress retailer in Arizona. Founded in 1997 by Debbie Gaby and her husband, Len, Sleep America has more than 150 employees and has over 40 store locations statewide. This year Sleep America proudly celebrates twelve successful years in business. For the Sleep America store nearest you call 1-888-94-SLEEP.

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